CHICANO RADIO NETWORK U.S.A. Blog

THE CROSSROADS OF LATINO MUSIC AND NEWS FROM AROUND THE WORLD!

LULAC – Today is the Last Day to Receive a $25 Discount!

Today is the Last Day to Receive a $25 Discount!
Individuals purchasing full registration pakages are receiving a $25 discount. The offer ends today Friday, May 18, 2012.
FTI and Corporate packages include registration, seminars, meals, and all events (6 days). Youth, member & nonmember packages include registration and all seminars, meals and events from Wednesday lunch through Saturday. Packages do not include Friday Breakfast.

To Enjoy the Special Rates, Book Your Room Before June 1, 2012!
Summit Location & Headquarters Hotel
LULAC has reserved a block of rooms at the Coronado Springs Resort at special rates. We have a limited number of rooms and given the increasing demand for them, we strongly recommend you to make reservations as soon as possible.

Disney’s Coronado Springs Resort
1000 West Buena Vista Drive
Lake Buena Vista, FL 32830
(407) 939-1000 Main
Fax: 407-939-1001
To make a Reservation by phone, call (407) 939-1020
8:30am-6:00pm Monday-Friday
8:30am-5:00pm Saturday-Sunday
To make an online Reservation, click on www.lulac.org/disney
Rates: Single: $139, Double: $139
Additional persons: $15

Cancellation Policy: Cancellations must be made one month prior to arrival to avoid charges. The penalty is equivalent to One-night’s room/tax.

About the LULAC National Convention
The League of United Latin American Citizens invites you to participate in the 83rd Annual LULAC National Convention & Exposition in Orlando, Florida from June 25 through June 30, 2012. As the premier Hispanic convention, the LULAC National Convention draws over 20,000 participants each year including the top leaders from government, business, and the Hispanic community.

Stop The Presses! Disco Queen Donna Summer Dead At Age 63

Donna Summer, whom millions of fans revered as “the Queen of Disco,” has died at the age of 63 in Florida after a battle with cancer, the Associated Press confirmed with the singer’s family Thursday morning.

[Summer performing in October 2011]

The news comes as a surprise to those who were not aware that she was ill. The legendary superstar was publicly active as recently as last June, when she appeared as a guest panelist on Bravo’s music reality show Platinum Hit.

However, a report by TMZ, which initially broke the story, notes that those close to the singer–known for mega-hits including “Last Dance” and “Bad Girls”–revealed she had been trying to hide how sick she was. A source said that Summer did not seem to be in that bad of shape two weeks ago.

She is survived by her adult daughters Mimi (by her first husband, actor Helmuth Sommer), Brooklyn and Amanda (by second husband Bruce Sudano).

In addition to her status as a pioneer in the dance music genre, Summer was a five-time Grammy Award winner, the first artist ever to score three back-to-back No. 1 double albums, and was nominated–but not chosen–for induction into the Rock And Roll Hall of Fame in 2010. She is credited with influencing stars ranging from Madonna and Michael Jackson, to Beyonce and Rihanna. Her last album, Crayons, was released in 2008

 

Source: http://thuglifearmy.com/news/4501-stop-the-presses-disco-queen-donna-summer-dead-at-age-63.html

Top Hollywood Stand Ups Unite for Fellow Comedian Rick Najera

Rick Najera & the ICU (Intensive Comedy Unit) Comedy Benefit

Friday May 18, 8pm @ The Montalban Theatre

LOS ANGELES (May 15, 2012)


This Friday, May 18th, friends of award-winning writer/comedian Rick Nájera will come together to celebrate ‘familia’ with a special live comedy benefit. The show stars Hollywood’s top comedic performers including Johnny Sanchez (MADtv, Happy Feet), Carlos Alazraqui (Reno 911, Comedy Central), Jill-Michele Melean (Nickelodeon, Comedy Central) and Rudy Moreno (Showtime). Special guests Fernando Carrillo and Rafael Agustín will introduce and host the show.

On March 3rd, Nájera was critically injured in an accident and suffered head trauma that left him two weeks in the ICU. As Hollywood held its breath, an enormous outpouring of love and support from family and friends in the industry and community emerged. Nájera’s recovery was nothing short of a miracle. Even his doctors were surprised, especially as his humor began to shine through from the dim halls of the ICU.

Najera is one of the most well-known sketch comedy writers in Hollywood and honored as 100 Most Influential Latinos in America. He has written for TV shows such as MADtv and In Living Color and directs CBS’ Annual Sketch Comedy Showcase each year. He penned the feature film, Nothing Like the Holidays starring Debra Messing and John Leguizamo, and is best known for his award-winning comedy franchise, Latinologues, which ran on Broadway and has showcased more than 150 actors.

To give thanks and to celebrate the recovery, friends of Rick Nájera cordially invite you to experience a special evening of comedy as we celebrate a second chance for Rick Nájera and a chance to celebrate our community through comedy, the best medicine of all.

Special invited guests include actors Tony Plana, Lupe Ontiveros, José Yenque, Marco Antonio Regil, Kiki Melendez, Yvette Yates, Yvonne de la Rosa, Karina Nuvo and many more.

Rick Nájera & the ICU (Intensive Comedy Unit) Comedy Benefit will be held Friday, May 18 at 8:00 pm at The Ricardo Montalbán Theatre,1615 Vine Street Los Angeles, CA 90028. The show is produced by Rafael Agustín and Juan Rafael Hernández, with the support of the Montalbán Foundation. Tickets are available for $30 presale or $35 at the door and can be purchased at Tix.com under “Rick Nájera& the ICU.”

Secure tickets online: http://www.tix.com/Event.asp?Event=465297

Facebook Invite: https://www.facebook.com/events/240189892745752/
For more information, visit www.ricknajera.com.

For press inquiries, interview requests or to be added to the press list, contact:
Dawn Page 310-896-1555, [email protected].

ICE deportation reviews by the numbers, explained

The review of some 300,000 deportation cases in the nation’s backlogged immigration courts recently led to some confusing headlines after U.S.

Immigration and Customs Enforcement announced that about 16,500 pending cases would be temporarily put on hold, which some translated into these cases being “shelved.”

But that’s not exactly how it works. As the review process continues, there are no guarantees for those so far deemed eligible for relief. And even for the few spared removal to date, the future is uncertain.

Here’s some of the recently released ICE data on the deportation reviews, followed by an explanation of what it means. From ICE:

• In total, ICE has reviewed 219,554 pending cases with approximately 16,544, or 7.5%, identified as amenable for prosecutorial discretion as of April 16, 2012.

What it means: The agency has identified this many cases as being eligible for prosecutorial discretion, the guidelines for which were established by federal officials last year. The “low priority” immigrants defined in the guidelines include people who have a clean record, have close ties to the United States, have lived in the U.S. since they were minors, have served in the military or are part of a military family, have or are attempting a college education, and so forth.

But these 16,544 cases have only been identified as meeting the criteria for prosecutorial discretion. While it’s good news for those identified as eligible, there are still hoops for them to jump through, such as producing additional documentation and background checks. These cases could be at any stage in the process, and not all will make the cut. ”These cases have not been suspended,” ICE spokeswoman Barbara Gonzales clarified by phone.

Of the eligible cases identified, just a small fraction so far have been administratively closed.

Which takes us to the following bullet points. ICE is reviewing both “non-detained” deportation cases, i.e. those of people not being held in detention facilities, and a smaller number involving ICE detainees. From ICE, here’s the breakdown of cases so far deemed eligible for prosecutorial discretion (bold type added):

• 179,518 pending non-detained cases have been reviewed with approximately 16,518, or 9%, identified as amenable for prosecutorial discretion.

• 40,036 pending detained cases have been reviewed with approximately 26, or less than 1%, identified as amenable for prosecutorial discretion.

• Of the 16,518 pending non-detained cases identified as amenable for prosecutorial discretion, 2,722 cases have been administratively closed.

What it means: Of all these eligible cases, only a little over 2,700 had been administratively closed as of mid-last month. This is more or less on par with recent immigration court numbers released by Syracuse University’s Transactional Records Access Clearinghouse, which cited 2,609 cases shelved through the end of March.

What defines “administratively closed?” This means that a deportation case has been set aside, but it has not been terminated. The case can still be reopened in the future. Those who benefit can stay in the country, but they don’t get legal status or permission to work.

According to the TRAC report, there were 218 deportation cases closed in Los Angeles through the end of March, four terminated and 214 administratively closed. ICE has said that reviews will continue on more than 50,000 cases in L.A.’s immigration courts.

The small number of cases truly shelved so far has not impressed immigrant rights advocates, who initially cheered the Obama administration’s announcement of the review process last summer.

“The result is that 99% of all the cases being reviewed, most of them meritorious of some type of PD (prosecutorial discretion), are being flatly denied,” said Angelica Salas, director of the Coalition for Humane Immigrant Rights of Los Angeles, in a recent statement.

So whose cases have been administratively closed? Here is how ICE describes them:

8 individuals who are a member in good standing of the Coast Guard or Armed Forces of the United States, an honorably discharged veteran of the Coast Guard or Armed Forces of the United States, or the spouse or child of such a member or veteran;

175 individuals who are a child, have been in the United States for more than five years, and are either in school or has successfully completed high school (or its equivalent);

182 individuals who came to the United States under the age of sixteen, have been in the United States for more than five years, have completed high school (or its equivalent), and are now pursuing or have successfully completed higher education in the United States;

23 individuals who are over the age of sixty-five and have been in the United States for more than ten years;

60 individuals who have been the victim of domestic violence in the United States, human trafficking to the United States; or of any serious crime in the United States;

16 individuals who have been lawful permanent residents for ten years or more and have a single, minor conviction for a non-violent offense;

100 individuals who suffer from a serious mental physical condition that would require significant medical or detention resources;

2,055 who have a very long-term presence in the United States, have an immediate family member who is a United States citizen, and have established compelling ties and made compelling contributions to the United States; and

103 individuals who constitute a very low enforcement priority as defined by Director Morton’s June 17, 2011 memorandum on prosecutorial discretion.

There have also been a small number of deferred actions, in which the federal government opts not to pursue deportation, and stays of final removal orders, in which the government opts not to remove someone who is already under a deportation order. Between last Oct. 1 and March 19, both were granted in just 1,273 cases.

According to ICE, the reviews are expected to be completed by midsummer.

Source: http://multiamerican.scpr.org/2012/05/ice-deportation-reviews-by-the-numbers-explained/

Arizona Caravan for Family Unity shows up to I.C.E.’s front door!

by Frank M. Miranda from Chicano Radio Network U.S.A. Blog

Phoenix, Arizona  – Arizona Families traveled to Phoenix from Tucson to urge Arizona I.C.E officials and the Obama Administration to keep their promise and prevent Families from being torn apart. In June of 2011, the Obama Administration announced new guidelines shifting enforcement away from “Low-priority” cases. The Department of Homeland Security has instructed its agents to conduct case-by-case reviews-considering a number of factors including length of time in the Country, family ties, and educational background.-and to close cases deemed “Low-priority” while this is not to automatically grant legal status, it can provide immediate and badly needed relief for those that qualify.

On May 10, 2012, Immigration Attorney Mary Margaret Cowan was accompanied by children being impacted by I.C.E and the Obama’s administrations failure to act on their promise made last year. Included in the group traveling from Tucson, Arizona for this event were clear examples of individuals that contribute not only to their own communities, but as tax paying residents to the country as a whole. Some include, community organizers, business owners, and construction professionals, etc. With the economy the way it is, we can benefit greatly by keeping these assets here in Arizona.

Here a representative of I.C.E. Is collecting the letter requesting fulfillment of their promise.

Professionalism is always appreciated when dealing with personnel you provided funding for as a tax payers. However, sometimes perception is everything. What is your perception? Do you think they will comply?

http://www.crnlive.com/CRNBlog/index.php/2012/05/arizona-caravan-for-family-unity-shows-up-to-i-c-e-s-front-door/

 

Marcelino Quiñonez: The Latino Vote, President Obama, the Party of “Hell No” and the DREAM

President Obama and the Importance of the Latino Vote

By Marcelino Quiñonez

There is a growing trend among Latino Activists who have preached not to support President Obama’s reelection campaign because of his lack of effort in regards to comprehensive immigration reform. In an interview with Jorge Ramos from Univision, then candidate Obama promised comprehensive immigration reform within his first year in office. This drove a record 9.7 million Latino voters on Election Day to the polls. It’s been 3 years and the activists are still waiting for Comprehensive Immigration Reform in the country. The notion of not supporting President Obama in November is ill conceived.

We must remember this is the same President who has dealt with a non-supporting congress and senate. As the President himself has said, if he pointed at the sun and called it sun, members of the senate would still deny he was pointing at the sun. The President has had no support whatsoever in his efforts to transform the nation and yet, he’s accomplished plenty.

Because of President Obama’s efforts and beliefs in diversity, we have our first ever Latina/o court Judge in the Supreme Court thanks to Judge Sonya Sotomayor. When Arizona’s SB 1070 law was even proposed, the President spoke out against the law in the Rose Garden the same day the law was signed. A week into the law becoming law, the Justice Department under the direction of President Obama sued the state of Arizona. We are all aware of the animosity between President Obama and Governor Brewer. This indirectly must result from the President’s views on immigration.

The President has also proposed an immigration rule change that will keep American families together by cutting bureaucratic wait times and relieving undue hardship on U.S. citizens who are unfairly separated from their loved ones, this was proposed in January of 2012. The President has on several occasions called on his senate and congress to enact comprehensive immigration reform.

Now, we must take into consideration the following. The current US population is over 310 million people. Of those 310 million, according to the Pew Hispanic Center only 21.7 million are Latinos will be eligible to vote. I sincerely doubt all 21 million Latinos eligible to vote have comprehensive immigration reform as their top priority. Instead I feel they can relate more to the concerns of mainstream Americans who have jobs and healthcare as their top priority. The President made history in 2010 by making congress and the senate work together on what has now been called Obama Care, the point is, in 2014 after years and years of Health Care Reform promises by several Presidents, President Obama delivered. Equally important, we are no longer in the recession we were in the day President Obama took office, he’s steered the economic car in the right direction.

Finally, this President supports the DREAM Act and his opponent has told Dream Act students to their face he would veto the bill if passed. There is really nothing activists can argue, the President has fought with a “NO” Congress and has yet changed the direction of the country. This Latino supports President Obama.

 

Source: http://tucsoncitizen.com

April 25, 2012 Organize and Mobilize for Dignity and Humanity (Plz share))

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This is a call to action, in the name of dignity and human rights for ALL people oppressed by racism and xenophobia. The culture of fear and exploitation of people of color (specifically migrants) are symptoms of the capitalistic, neo-liberal policies catered to uphold white supremacy and colonialism. We must stand in solidarity with all brothers and sisters in struggle. Mobilize and Organize for a World where Many fit!!

Dick Clark, Entertainment Icon Nicknamed ‘America’s Oldest Teenager,’ Dies at 82

Dick Clark, the music industry maverick, longtime TV host and powerhouse producer who changed the way we listened to pop music with “American Bandstand,” and whose trademark “Rockin’ Eve” became a fixture of New Year’s celebrations, died today at the age of 82.

Clark’s agent Paul Shefrin said in statement that the veteran host died this morning following a “massive heart attack.”

Born in Mount Vernon, N.Y., on Nov. 30, 1929, Richard Wagstaff Clark began his lifelong career in show business began before he was even out of high school. He started working in the mailroom of WRUN, a radio station in upstate New York run by his father and uncle. It wasn’t long before the teenager was on the air, filling in for the weatherman and the announcer.

Clark pursued his passion at Syracuse University, working as a disc jockey at the student-run radio station while studying for his degree in business. After graduating in 1951, Clark went back to his family’s radio station, but within a year, a bigger city and bigger shows were calling.

Clark landed a gig as a DJ at WFIL in Philadelphia in 1952, spinning records for a show he called “Dick Clark’s Caravan of Music.” There he broke into the big time, hosting Bandstand, an afternoon dance show for teenagers.

Blazing a New Trail in Pop Music

“American Bandstand’s” formula was simple. Clean-cut boys and girls danced to the hottest hits and the newest singles. In between, Clark chatted with the teens, who helped “rate-a-record,” turning songs into sensations. Everyone showed up on “American Bandstand,” from Elvis Presley to Jerry Lee Lewis, Chuck Berry to Chubby Checker.

When Dick Clark moved to Hollywood in 1963, “American Bandstand” moved with him. He started Dick Clark Productions, and began cranking out one hit show after another; his name became synonymous with everything from the $25,000 “Pyramid” to “TV’s Bloopers & Practical Jokes” to the “American Music Awards.” In 1972, Dick Clark became synonymous with one of the biggest nights of the year.

New Year’s Rockin’ Eve

“Dick Clark’s New Year’s Rockin’ Eve” on ABC became a Dec. 31 tradition, with Clark hosting the festivities for more than three decades, introducing the entertainment acts and, of course, counting down to midnight as the ball dropped in New York’s Times Square.

But the traditional celebration saw a temporary stop in 2004, when Clark suffered a stroke that left him partially paralyzed and struggling to speak. Regis Philbin stepped in. But by the next New Year’s Eve, Dick Clark was back, his speech still impaired. In halting words, he told the audience, “I had to teach myself how to walk and talk again. It’s been a long, hard fight. My speech is not perfect but I’m getting there.”

But that didn’t stop him: he returned each year, and recently he was joined by Ryan Seacrest.

Arizona Sheriff Joe Apapio’s world crumbles

The controversial Arizona cop is prepping for a possible trial. But already, his closest allies have fallen

PHOENIX–With fresh calls for Maricopa County Sheriff Joe Arpaio to face a federal criminal trial, many are predicting the end of his controversial career. What few people realize outside metropolitan Phoenix is how much already Arpaio’s world has fallen apart around him.

One-by-one, Arpaio’s closest allies have been forced from power or severed support, leaving the combative 79-year-old sheriff seeking his sixth term increasingly isolated and vulnerable as emboldened foes sharpen their attacks.

The latest Arpaio political supporter to fall is former Maricopa County Attorney Andrew Thomas, who was disbarred April 10 for engaging in unethical conduct to intimidate and smear his and Arpaio’s political adversaries.

A stinging 247-page opinion written by a three-member Arizona State Supreme Court disciplinary panel supporting the disbarment ruling also concluded there was “beyond reasonable doubt” that Thomas had violated federal civil rights laws.

While Thomas, a Republican, has not been criminally charged, the opinion made it crystal clear that his unethical and allegedly illegal conduct was the result of his “unholy collaboration” with Arpaio, also a Republican, to use their law enforcement powers to retaliate against critics.

Thomas and an assistant prosecutor, Lisa Aubuchon, were disbarred for violating perjury and intimidation laws when they filed criminal charges against Maricopa County Superior Court Judge Gary Donahoe and two county supervisors, Mary Rose Wilcox and Don Stapley.

All three of the criminal cases, filed in 2008 and 2009, were later dismissed for lack of evidence and conflict of interest issues.

The Supreme Court panel’s opinion stated that evidence indicated Arpaio had conspired with Thomas and Aubuchon to file the charges against the judge and two supervisors.

The Thomas disbarment opinion comes at the same time the Department of Justice has been conducting a three-year grand jury criminal investigation into allegations that Arpaio abused his power to go after opponents. And the federal grand jury criminal investigation is running parallel to a DOJ civil rights violations probe into claims that Arpaio’s deputies routinely targeted Latinos for arrest in an effort to roundup and deport illegal immigrants.

Arpaio’s critics are now seizing on the Thomas disbarment opinion to put pressure on DOJ to bring criminal charges against Arpaio, or walk away.

“We draw your attention to the Bar’s findings which indicate that Maricopa County Sheriff Joseph M. Arpaio worked in concert to commit the crimes for which Mr. Thomas has, to a degree, been held accountable,” states a letter sent Monday to U.S. Attorney General Eric Holder signed by four former Arizona elected officials and prosecutors.

In the letter, former Phoenix Mayor Phil Gordon, former U.S. attorney for Arizona Paul Charlton, former Maricopa County Attorney Rick Romley and former Arizona Attorney General Terry Goddard requested that DOJ bring an indictment or dismiss the drawn out case.

“I think it is time to make that decision,” Charlton, who was a George W. Bush appointee, stated in an email. “I have been a vocal critic of Sheriff Arpaio. But there comes a time when an investigation must come to an end. It is appropriate (for) DOJ to go forward now, or explain why it cannot.”

Thomas’ disbarment comes six months after Arpaio’s closest ally in the state Legislature was recalled from office. Angry voters ousted former Senate President Russell Pearce for his leading role in passing Arizona’s controversial immigration law, SB1070. Pearce and Arpaio have a long history of working closely together. Pearce was once Arpaio’s chief deputy and is credited with coming up with the idea 20 years ago of housing thousands of county inmates in tents.

Maricopa County’s “Tent City” jails propelled Arpaio to national prominence and for years helped make him Arizona’s most popular elected official. Pearce delivered another powerful political tool to Arpaio in 2010 by passing SB1070, which gave local law enforcement more power to enforce federal immigration laws. Arpaio seized on this and began a series of high-profile criminal sweeps in largely Latino neighborhoods rounding up thousands of illegal immigrants.

The roundups triggered the DOJ civil-rights investigation of MCSO’s operations that found serious violations outlined in a report released last December. Negotiations between DOJ and MCSO to resolve the civil rights issues broke off last week, and DOJ is widely expected to file a civil suit against the department in the near future.

Behind the scenes, Arpaio has also quietly lost the support of a long political ally in Department of Homeland Security Secretary Janet Napolitano. Last December, under pressure from Arizona Republican Senators John McCain and Jon Kyl, Napolitano terminated an agreement with MCSO that gave the department access to the immigration status of detainees that could lead to their deportation.

Until then, Napolitano, a Democrat, rarely challenged Arpaio’s authority, even while she served as the U.S. Attorney for Arizona (1993-1998), the Arizona Attorney General (1998-2002) and as Arizona Governor (2003-2009).

In her last days as a U.S. attorney in October 1998, Napolitano signed an agreement with Arpaio that ended a DOJ investigation into jail operations in the wake of several inmate deaths. Arpaio latter appeared in a television commercial praising Napolitano during the 2002 gubernatorial election when she narrowly defeated Republican Matt Salmon.

As governor, Napolitano could have shut down Arpaio’s Tent City jails by ordering the state Fire Marshal not to renew waivers of state regulations prohibiting the housing of people in tents beyond six months, but never did.

Arpaio has also lost key support staff within his office, including his long-time chief deputy, David Hendershott, who was fired last year for his role in an unfolding Arpaio campaign finance scandal that is subject of another federal criminal investigation. For years, Hendershott oversaw operations in MCSO and was involved in initiating criminal investigations of Arpaio’s critics, including an Arpaio opponent in the 2004 Republican primary.

The highly-publicized fall of Thomas, Pearce and Hendershott, along with eroding support from other powerful politicians such as Napolitano, combined with loud demands for a federal indictment have many believing that Arpaio’s two-decade reign will come to an end.

“We are witnessing the end of the Joe Show,” says prominent Phoenix Attorney Michael Manning who requested a federal civil rights investigation of the sheriff in 2008. “I believe he will be indicted within the next 30 days.”

But even a federal criminal indictment may not work against Arpaio in the upcoming general election, where he is expected to face an independent and Democratic candidates. Despite the steady drumbeat of news reports of serious problems within Arpaio’s sheriff’s office, there hasn’t been a huge public outcry demanding he step down.

“The groundswell of people coming out protesting, we haven’t seen it,” says Randy Parraz, a community activist who led the Russell Pearce recall effort. “It’s a mystery. Anywhere else with this kind of stuff, he wouldn’t survive.”

John Dougherty is a freelance journalist who worked for 13 years for Phoenix New Times where he frequently reported on the Maricopa County Sheriff’s Office. He’s a former staff writer for the Phoenix Gazette, Dayton Daily News, Half Moon Bay Review and East Valley (AZ) Tribune. He’s also been a contributor to the New York Times and Washington Post, and can be emailed at [email protected] John Dougherty

The Future Of The U.S. Economy Will Depend On The Country’s Hispanic Market By Way of Their Increasing Demographics

Latinos are key players in the American economy. But while the present U.S. economy benefits from Hispanics, the future U.S. economy is likely to depend on the Hispanic market, according to “State of the Hispanic Consumer: The Hispanic Market Imperative” a report released in April by Nielsen, a global marketing and advertising research company.

According to the report, the Hispanic market’s size and buying power of $1 trillion in 2010 is projected to have a 50 percent increase up to $1.5 trillion by 2015.

Given these numbers, the U.S. Hispanic market is one of the top 10 economies in the world. And despite being hit particularly hard by the recession, Latinos are quickly benefitting from economical improvements in the country. The Latino households in the U.S. that earn $50,000 or above are growing at a faster rate than total households.

A look at the growing and ever changing demographics in the Hispanic population in the country is key to understanding the future of the U.S. economy.

“The Hispanic community in the United States is large and growing, and businesses must make strides to understand and engage these consumers,” said Susan Whiting, vice chair of Nielsen, according to Market Watch.

“Due to the general youth of this segment, family focus, strong culture and prevalent Spanish-language use, Hispanic consumers are impacting all areas of work and play and helping to redefine American culture in the 21st century.”

A report released in February by the Pew Hispanic Center revealed that 8.1 of Hispanic women in the United States have given birth in the last year, while only 5.9 percent of white women have done the same.

As the largest immigrant group, Hispanics also exhibit culture sustainability and are not disappearing into the American melting pot.

Instead, retro-acculturation is taking place, as many Latinos reach back into their roots for a sense of identity. While second and third generation Hispanics are adapting to U.S. culture and customs, they still maintain strong attachment to Latino traditions and value systems. Hispanics in the U.S. experience a strong sense of cultural pride.

Nielsen found that 31 percent of Hispanic adults say they want to be more Latino while 60 percent say they want to be bi-cultural.

On a similar vein, technology is an important focus given that Hispanics use the same technology and media platforms as the rest of the country but adapt it differently given their cultural and language needs.

As for consumption trends, Nielsen found that Latinos differ in that regards to their white counterparts. While Hispanics tend to shop less often they tend to spend more per trip and are less likely to buy products at promotional prices.

The Pew Hispanic Center report also displayed just how young the Latino population is. The median age of the Latino population is 28 years old and given that the age of new homebuyers is between the age of 26 and 46 years old, Latinos will become an important force in home purchasing over the course of the next ten years.

Data from the Center for American Progress, a nonpartisan think tank, states that out of immigrants that arrived during the 1990s, 70.3 percent are projected to be homeowners by 2030.

http://www.huffingtonpost.com